Annie Bachman - Branding Marketing Case Study
Annie Bachman Wellness – A Brand Rooted in Balance, Simplicity & Support
When Annie Bachman came to Ambrose Marketing, she was ready to evolve her wellness brand from a solo practice into a polished, trusted experience that could grow with her audience. As a functional nutritionist and wellness expert, Annie needed a brand and online presence that reflected the calming, evidence-based support she offers her clients—without losing the personal touch that sets her apart.
Our team partnered with Annie to create a brand identity and digital home that felt grounded, nurturing, and elevated. The goal was to move beyond the typical “green juice and yoga mat” aesthetic and create something more intentional—modern, soft, and rooted in clinical wellness.
We delivered a full scope of services, including:
Brand strategy & visual identity design
Custom website design and development with educational elements and a clean, editorial layout
SEO optimization focused on functional nutrition and holistic health services
Copywriting that feels grounded, clear, and client-centered
The result is a brand and website that speaks directly to the women Annie serves—those who are seeking clarity in their wellness journey, support for their symptoms, and a practitioner who truly listens.
